Retailers
Amazon Discontinues Early Reviewer Program for Independent Online Retailers
By [ReviewMonitroing](/content/author/rhappysmile5/ "Posts by ReviewMonitroing"/index.html)Online Reviews, Retailers
From searching for pet supplies to discovering the best green cleaning products, most Amazon shoppers are aware of the online retail company’s Early Reviewer Program,...
March 11, 2021
Amazon is removing commenting feature from product reviews
Many Amazon sellers have used their commenting feature to respond to reviews left about their products. Recently, however, Amazon has announced that they will be…
December 16, 2020
Role of online customer reviews in driving Agile product development
By [Freddie](/content/author/freddieb/ "Posts by Freddie"/index.html)Online Reviews, Retailers
Agile – Key to product development success Agile product development can be traced back to the lean manufacturing principles W. Edwards Deming implemented in Japan…
September 5, 2020
3 customer-centric content triggers to improve conversion on your product page
Introduction A recent report found the global ecommerce conversion rate is only 2.32%. [1] In the grand scheme of things, this may not be surprising…
March 14, 2020
Amazon “Reviews” Replaced by “Global Ratings”
Shoppers no longer need to leave a written product review when offering their opinions on Amazon. Simple star ratings will do. Since September 2019, Amazon...
January 4, 2020
The secret to converting online shoppers – use credible online reviews
Data Highlights Face to face word of mouth is the top influencer (79%) that tips consumers from the research to conversion Three quarter (75%) of…
November 8, 2019
Why do shoppers read online product reviews? (Insight Series: Part 3 of 3)
#3 of 3: Shoppers read online reviews because they perceive them as trustworthy, unbiased advice from others like them Data Highlights More than four in…
September 22, 2019
Why do shoppers read online product reviews? (Insight Series: Part 2 of 3)
#2 of 3: Shoppers read reviews to get value Data Highlights A third of shoppers go online to read reviews when products are $20 or…
August 15, 2019
Why do shoppers read online product reviews? (Insight Series: Part 1 of 3)
#1 of 3: Shoppers read online reviews for social proof Data Highlights Nearly four in five (79%) shoppers read reviews to make sure the product…
July 8, 2019
3 effective steps to generate authentic online reviews (Insight Series: 3 of 3)
#3 of 3: Work with product development and customer service to address long term emotional drivers Data Highlights More than two in five (43%) shoppers…
May 26, 2019